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99% natural origin

Hydrating for damaged hair

Smooths + tames frizz

Kind to sensitive skin + scalp

With pro-vitamin B5

Vegan + cruelty Free

Miniml
Miniml
Miniml

100% natural origin fragrances

We make products that smell just as good as they work. Formulated with 100% natural essential oils, keep your hair feelinng nourished and smelling luxury.

Top notes: Chamomile

Mid notes: Lavender, Lavandin, Petitgrain

Base notes: White Musk

Miniml
Miniml

Ingredients

Our unique approach to formulations brings together clean ingredients, smart in-house innovation, and high standards to create products for people who care about their health, their homes, their skin and the planet as much as we do.

Lavender + chamomile fragrance

Natural: Our fragrances are blended compositions of essential oils and extracts. These are compliant with ISO16128 standards and are made from 100% natural origin formulations.

Cetearyl alcohol

Natural: Cetearyl Alcohol is used in our creams and lotions as an Emulsifier and Thickening Agent by holding water and oil together. It is derived from the fat of vegetable oils.

Pro-vitamin B5

Natural: Otherwise known as D-Panthenol is the naturally active form of Pro-Vitamin B5. It’s recognised by the body, making it highly effective at hydrating, soothing, and repairing skin and hair. While both forms are safe, we prefer D-Panthenol where possible because it’s closer to nature and offers the best skin benefits. Produced through fermentation.

Citric acid

Natural: Citric Acid is used as a pH Regulator and Organic Acid. It allows adjustments to be made to the pH level in our formulations to ensure they are working at their best. It is naturally derived from citric fruits.

Cetrimonium chloride

Natural Origin: Cetrimonium Chloride is used in our Hair Conditioner as a Conditioning Agent and Preservative. It also prevents static and buildup in the hair.

Vegetable glycerin

Natural: Used in our formulations as a Humectant and Moisturising Agent, which helps to moisturise the skin. Unlike many Glycerine derivatives on the market we only use vegetable derived grades, which are made from Rapeseed Oil.

Potassium sorbate

Synthetic: Potassium sorbate is a safe, eco-friendly preservative that keeps personal care products fresh and free from spoilage. Inspired by nature and derived from berries it’s a gentle alternative to harsher preservatives and is trusted worldwide for use in skin, hair, and baby care.

Sodium benzonate

Synthetic: a gentle, eco-safe preservative that helps keep your personal care products fresh and free from bacteria. It’s inspired by nature (found in berries, plums and cinnamon) and widely trusted as a safe, vegan alternative to harsh synthetic preservatives.

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Your bottle forever

At Miniml, we don't believe in single use plastic or recycling. That's why we reuse and refill every bottle that we supply to create a completely zero waste supply chain. Our refill containers are designed to be returned to Miniml HQ to be cleaned and re-used again and again...and again!

Our impact

267+

tonnes of plastic saved

100%

of post-consumer plastic in our forever-bottles - made to be refilled, again and again

100,000+

happy customers

Frequently asked questions

Answers to some of our most commonly asked questions. Don't see what you're looking for? Visit our help centre for more

More help please

What hair type is it best for?

Our lavender conditioner with Pro-Vitamin B5 is suitable for all hair types, especially dry, dull, or fragile hair that needs extra strength and shine.

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