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It’s time to come clean

It’s time to come clean

We’re creating a brand new laundry scent for January, and this time, you get a say in what’s next. We’ve got three top-secret scents in the works, and we want you to help us choose which one makes it into your wash days throughout 2027.

3 scents in the running for your New Season:

Eucalyptus & Cedarwood

Eucalyptus and Cedarwood

Fresh, green eucalyptus meets warm, woody cedarwood, like the smell of air after a fresh rainfall.

Pear & freesia laundry fragrance

Pear and Freesia

Juicy, ripe pear meets delicate freesia, like the warmth of the first sun on a crisp morning.

Neroli & petitgrain fragrance

Neroli and Petitgrain

Crisp, clean and quietly uplifting, like fresh air through an open window.

Now it’s over to you. 

Which scent would you love to freshen up your wash days with in 2027?

Simply leave your vote in the comments and you’ll be entered for the chance to win a full laundry bundle in the winning scent when it launches.

We’ll be counting the votes and revealing the winning scent soon, so make your choice count.

Prize draw terms and conditions apply.



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568 comments

I think all of the fragrances sound lovely and I think you should make them all!! However, if I had to choose just one I’d probably vote for pear and freesia. I’m excited to try the winning scent!!

Emma Hill

Neroli and peroration for the win! Then it would feel like summer alll year long 🥰❤️

Gemma Fairlie

Neroli & petitgrain for me!

Rachel Aiken

Eucalyptus and Cedarwood – The others are two wishy-washy (joke)

Ken Miles

I would love to try Pear & Freesia.

Angela Fyfe

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